Recovery Point Unveils Brand Transformation with a Bold New Logo and Innovative Website Redesign

Germantown, MD – March 4, 2024 – Recovery Point Systems, a leader in cloud-based business resilience services based in Germantown, proudly announces the official launch of its brand transformation, introducing a bold new logo and innovative website aimed at enhancing the customer experience. The decision to refresh the Recovery Point brand is driven by the company’s strategic priorities: providing business resiliency from cyber and ransomware attacks, delivering hybrid multi-platform disaster recovery services, and forming robust business continuity plans for today’s enterprise. Recovery Point’s visual identity now aligns with its trajectory as a leading, pure play provider of managed cyber resiliency, hybrid cloud disaster recovery, and business continuity solutions.

With over four decades of expertise in data protection and recovery, Recovery Point stands at the forefront of resiliency services. This strategic brand transformation marks a pivotal evolution from its foundational disaster recovery services to a broader suite of solutions, encompassing comprehensive business continuity and cutting-edge cyber resiliency and hybrid disaster recovery solutions. These expanded offerings are designed to meet the evolving needs of businesses in today’s dynamic digital landscape, ensuring not just recovery, but continuous operational integrity and security.

The new logo features an icon named the “Scildan Cube,” which symbolizes the intricate and fortified protection that Recovery Point offers to its clients and their mission-critical, foundational data, infrastructure, and applications. Scildan, pronounced ‘shil-den’, is an Old English word meaning to protect or to shield. The cube, with its structured complexity, mirrors the dynamic nature of today’s digital landscape. The fortress-like walls signify the robust security measures Recovery Point implements paired with the physical security of its Tier III data centers, standing as an impenetrable defense against potential threats.

The redesigned website has been crafted to offer a user-friendly experience, featuring an intuitive interface, streamlined navigation, and a comprehensive overview of Recovery Point’s solutions and services. From data protection and colocation services to cyber resiliency, disaster recovery, and business continuity solutions, the site provides in-depth information on how Recovery Point can help organizations ensure they are prepared for any disruption.

“We are thrilled to launch our new website, which not only represents Recovery Point’s updated brand and capabilities, but also our dedication to helping our clients succeed in the dynamic and fluid threat landscape they are continuously faced with today,” said Jack Dziak, Executive Chairman and CEO of Recovery Point. “Our goal was to create a web destination that immediately conveys the depth of technical, operational, and solutioning expertise we bring to our customers’ resiliency needs.”

Key features of the new website include a portfolio showcasing client success stories, an events page with on-demand access to past webinars, a blog and resource library with valuable insights, tips, and videos, and detailed service and solution pages that explain how the company’s comprehensive approach can benefit businesses across various industries. The site also prominently features Recovery Point’s analyst recognition, including its long-standing positioning with Gartner in the Magic Quadrant and Market Guide for Disaster Recovery as a Service (DRaaS).

To explore the new website and learn more about Recovery Point’s portfolio of services and solutions, please visit recoverypoint.com.

About Recovery Point

Recovery Point is a pure play provider of true end-to-end recovery and continuity solutions. As an award-winning nationwide leader in data protection and business resilience services, we serve organizations ranging from the Fortune 500 to SMBs, as well as federal, state, and local governments. We have the experts, the technology, and the platform to ensure resiliency and recovery across changing cyber threats and technology environments. For more information about Recovery Point, visit www.recoverypoint.com.

About Abry Partners

Abry Partners is one of the most experienced and successful sector-focused private equity investment firms in North America. Since its founding in 1989, the firm has completed over $90 billion of leveraged transactions and other private equity or preferred equity placements. Currently, the firm manages over $5.0 billion of capital across its active funds. For more information about Abry Partners, visit www.abry.com.

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Media Contact:
Erin Steinmetz
SVP, Marketing
240-632-7007
esteinmetz@recoverypoint.com